BBC’s International Charity and Mobile Company to Use Mobile Devices for Teaching in India
August 1st, 2009 by Miguel

The BBC World Service Trust and mobile giant Sony Ericsson are working hand-in-hand in developing English language learning tools for mobile phones in Bangladesh. The Trust which uses the media to help reduce poverty in the world and promote human rights has recognized that mobile phones will play a major role in India.

Sony Ericsson will be managing most of the work for the BBC and they will create the business plan, service and strategy specifications. They will be in charge of creating technical specifications and the RFP required for the local suppliers to work in the mentioned project. The mobile project will operate with an online learning site and television programs in Bangladesh.

Sony Ericsson K750i
Image via Wikipedia

It has been stated that the BBC World Service Trust has selected Sony Ericsson because of its experience in the mobile industry and its understanding of the mobile consumer habits in Bangladesh.

The statement from Ericsson is that their partnership with the BBC World Service Trust allows them to demonstrate their wide range of commercial and technical consultancy competencies. The company’s leadership in mobile systems and services, technology and applications, and understanding of the local market makes their partnership a great combination.

The project between the Trust and the mobile company is a wonderful joint venture since they will be able to cooperate and help improve the lives of many people. Using mobile phones as multimedia channels for learning not only the English language but other topics in other fields as well, can be beneficial to those who are really interested to learn.

This project is good news for those in India who are interested and in the need of learning the English language and other topics as well.

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